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School shootings and shock value: Fashion hoodies, public messages use similar alarming tactics

NEW YORKĀ  | In a breezy back-to-school video spot, angelic children describe their beloved new headphones, sneakers, skateboard. Soon, though, a disturbing reality dawns on the viewer: Those cherished new belongings are merely tools to foil a school shooter stalking the children. And in a show last week, the fashion brand Bstroy offered a sort […]

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